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JESSICA PIARD

FASHION 

Junior Brand Strategist & Manager
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Experience

My work in fashion focuses on the strategic and creative sides of the industry. I have experience in product development analysis, color theory, editorial styling, photography, trend forecasting, and runway organization. These areas have allowed me to strengthen my skills in visual direction, trend research, creative problem-solving, and cross-functional collaboration.​

Core Skills

Market Analysis
Consumer Trend Forecasting 
Brand Strategy
​Operational Efficiency
​Client Experience 
Tools: Adobe Creative Suite, AI tools, ​Microsoft Office (Excel pivot tables, VLookup, PowerPoint)

Louis Vuitton Concierge 

​I Joined the team during peak season to support luxury client experiences and operational execution in a high-volume retail environment. Collaborated cross-functionally across sales and visual merchandising while intentionally deepening my client experience and clienteling capabilities in a fast-paced setting.

Inside LVMH Cerificate 

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I received the 2025 Inside LVMH Certificate deepening my understanding of the global luxury ecosystem, with a focus on brand strategy, craftsmanship, sustainability, and client experience rooted in savoir-faire. The program strengthened my perspective on how heritage, innovation, and operational excellence combine to create enduring brand value across luxury sectors.
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W Magazine - Luxury Brand Partnerships & Strategy Intern

At W Magazine (BDG), I supported luxury brand partnerships through competitor research, deck development, editorial credit tracking, and client-facing strategy for brands like Dior, Loewe, and Ralph Lauren. I collaborated with sales, marketing, and editorial teams to create insights-driven proposals and understand how luxury brands communicate value across markets.
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Analysis and Forecasting

During my 2023 semester in Florence, I studied Fashion Product Development at SRISA and created a series of strategy-driven papers that explore brand and consumer analysis, color forecasting, and 2024/2025 trend predictions. These projects allowed me to combine my interest in fashion with research, analysis, and strategic thinking. You can explore each paper through the links above.
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Milan Fashion Week

These Photos are from my many trips to Milan. Particularly my trip to Milan Fashion Week. What a unique experience it was to be in Milan at the time. I got to meet with designers and hear more about their process,  listen to talks from industry professionals and visit Fondazione Prada and Armani Silos to see iconic art installations and timeless garments. I cannot wait for my next visit.

Fashion Promotion & Exhibition

This course gave me hands-on experience in fashion promotion, runway coordination, and fast-paced production environments. I worked on styling and promotional projects with local brands, collaborated on studio shoots, and helped produce a full fashion show with fashion students and a professional lighting team. As Backstage Manager, I oversaw model lineup, timing, and rotation across hair, makeup, and dressing. This role required constant problem solving, real-time decision making, and the ability to adapt quickly, which strengthened my confidence in managing complex workflows and high-pressure situations.
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