Summer Internship: Production Intern at Barrett Hofherr

At Barrett -prior to choosing Production - I got to work closely with each team for a week learning the ins and outs of Account Management, Strategy, Creative, and Production. Please contact me for an in depth look at my advertising portfolio. 

P&G x BLAC :  Our team's competitive advantage was not only our unique take on the concept pitch but the decision to use AI mockups to bring our concept to life within a tight turnaround time. As AI becomes a bigger topic in every industry it is becoming more imperative to figure out and showcase new and creative ways to adapt.

Production Intern 

During the Summer of 2023 I worked with the amazing team at Barrett Hofherr as a Production Intern. During my time there I:

• Facilitated main communications between outside vendors and the firm; frequently updating the creative team with edits and relayed new changes to the vendor daily.
• Created supporting brand boards to showcase the target visual brand identity of the client versus its competitors for internal briefs and external pitches; Attended studio mixes and voiceover recording sessions.
• Worked on budget estimates – which provides an outline for client as to how much the firm estimates the project, talent, venue, and vendors will cost.

Account Management

During the Summer of 2023 I also worked with BLAC and completed a mock campaign in partnership with Proctor and Gamble. In this internship I was an Account Manager , I led a team to pitch three ad campaigns in just two weeks. I guided workflows, resolved group tensions, and set a clear vision to drive decisive action, delivering polished products ahead of time, even under tight deadlines. Our work was so well-received by the panel that the P&G brand management team believed it was produced by a professional agency.